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Hi, I'm Suley.
I work with small and medium-sized AV companies in the live event and integration industry. If that's you, I can help you identify and implement value-added revenue generating opportunities that will increase your revenue and profits, boost your competitive edge, and enhance your customer relationships.
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When I say I understand you, I truly do. My leadership experience touches practically every facet of AV:
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Add to that my early career experience as a freelance AV tech, a hotel AV tech, an AV project manager for corporate productions and exhibits, and Camera #2 on a national comedy tour, and you get a conscientious, skilled communicator, with a fresh approach to business, technology and innovation.
(Ask me about my ten-day stint in China, assessing venues for a music event that, sadly, failed to materialize.) |
My satisfied customers include:
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Why me?
Simple.
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I look at things from a practical viewpoint that's grounded by the realities of running an AV business.
I ask questions that allow me to arrive at solutions from angles you may not have considered or, you did consider, but had no idea how-- nor the time-- to bring things to fruition and reap the benefits. My approach in tackling problems with practical solutions led me to create S.A.L.T.E.™, a revolutionary framework that helps AV businesses like yours transform into a powerful customer magnet that generates increased revenue and profits.
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SALTE™ is not just another acronym.
The word it mimics, "salty", brings to mind a sensory transformation that requires just the right balance to extract, activate, and maintain a significantly powerful and stimulating effect. Using the S.A.L.T.E.™ framework to boost your sales, operations, and competitive standing, will bring the same transformational and powerfully stimulating effect to your organization. |
The SALTE™ framework focuses on five key factors that impact every aspect of live event AV:
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Here's a little secret...
In my product development role at a prior AV company, I used the SALTE™ framework to help me bring successful products and services to market. The only thing was, I hadn't yet figured out that I was using SALTE™ . It wasn't until I started reviewing my approach, that I realized each element of the project fell neatly under one of five factors: the environment, the design, the execution, the tools & equipment, and the impact on the user. The approach gave me a holistic view of the main project I was working on, and provided me with solutions that I might not have realized had I not used SALTE™.. Knowing something, is not the same as having the knowledge to bring it all together to reap the benefits. SALTE™ is about helping you to bring it all together so you can reap the benefits. |
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The SALTE™ framework helps you:
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A SALTE™ framework created for each challenge galvanizes you into action and helps you determine the cost benefit analysis of the value-add opportunities in: • Sales • Operations • Training • Onboarding |
How I put SALTE™ to work for you
A general overview.
Projects may be singular or multiple based on your objectives.
A general overview.
Projects may be singular or multiple based on your objectives.
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1. Discovery session(s).
2. SALTE™ assessment to identify areas of opportunity based on results of discovery session(s). 3. A Customized SALTE™ roadmap to detail the strategic approach needed to achieve project success and meet your business objective. 4. Equip impacted teams with the knowledge and skills to use the SALTE™ framework. 5. As your partner in success, I provide guidance and troubleshooting throughout your SALTE™ success journey. |
Are you ready to transform your AV business and take it to the next level?
Schedule a free consultation today and discover how SALTE™ can unlock your true potential.
Schedule a free consultation today and discover how SALTE™ can unlock your true potential.
Don't settle for ordinary. Let's create extraordinary together.
For a FREE preview of the SALTE framework, click the link below.
| the_salte_workbook_1a.pdf |